
Startup Creation Simulation
Students embark on a journey to build a successful startup from scratch

Simulation Overview
The Startup Creation Simulation is a highly engaging entrepreneurial game designed by venture capital experts and startup advisors. It authentically replicates the entrepreneurial journey from ideation to scaling a startup.
Students step into the shoes of entrepreneurs, tasked with evolving innovative ideas into sustainable business models.
This simulation places a strong emphasis on innovation, strategic planning, and execution, with students' performance evaluated based on their ability to secure funding and propel their startups towards success.













Key Features
Duration
6 to 10 hours
Ideal for
Undergraduate, Postgraduate and MBA students
Pre-requisites
Beginners
Approach
Adaptive learning by doing in a competitive team setting
Grading
Simulator provides assessment data to grade students
Instructions
Explained by videos, case studies, pop-up windows
Real-time feedback and scores
Provided by simulator
Facilitator
Simulator runs by itself (coaching is optional)
Clocks, rules and validation
Managed by the simulator
Location
Online, in-classroom or hybrid
Overview: Startup Creation
- Embark on the entrepreneurial journey of building a startup - Guide your venture from ideation to fundraising - Walk in the shoes of a founder
53 seconds
Pricing
Per participant, valid for 50+ students
| Currency | DIY | Primed | Guided | Facilitated |
|---|---|---|---|---|
| USD | USD 33 | USD 46 | USD 59 | USD 69 |
| EUR | EUR 29 | EUR 39 | EUR 52 | EUR 65 |
| GBP | GBP 25 | GBP 35 | GBP 45 | GBP 55 |
Need to apply for internal funding approval?
Show Business CaseCreators of the Startup Creation Simulation
The following industry professionals were involved from the beginning in the inception, creation, development, testing, and optimization of the simulation.
Tech entrepreneur, VC investor & startup advisor, Steve Kelly.
VC Investor, Raushan Kretschmar.
Assistant Corporate Finance professor, Fatemeh Hosseini.
Ex Finance Director, Precomp Tools, Aatmay Upponi.
Facilitator Resources
Concepts
- Business Model Canvas
- Business Plan
- Product Development and MVP
- Market Research and Validation
- Investor Pitching
Learning Outcomes
- Formulate a business plan encompassing goals, target market, revenue model, and growth strategy
- Differentiate between various business models and strategies for startup development
- Analyze market research and customer needs to refine and validate a startup idea
- Construct a compelling value proposition and articulate the unique selling points of the startup
- Demonstrate an understanding of the legal and regulatory considerations when establishing a startup
- Develop effective branding and marketing strategies to attract the target audience
- Create a compelling investor pitch deck
Request more information
Book a Demo
Join this 20-minute webinar, followed by a Q&A session, to immerse yourself in the simulation.