SWOT Analysis

SWOT Analysis Simulation

Students master SWOT analysis by assuming executive roles to evaluate a company’s internal and external environment and make a strategic expansion decision.

SWOT Analysis
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Simulation Overview

The SWOT Analysis Simulation, developed by educators and industry professionals, immerses students in the process of strategic business evaluation and decision-making.

Students take on the role of senior executives analyzing a company’s internal strengths and weaknesses alongside external opportunities and threats to determine the most viable strategic direction.

Through dynamic scenarios, evolving market data, and financial outcomes, they learn to connect qualitative analysis with quantitative reasoning - enhancing their ability to make well-structured, evidence-based business decisions.

SWOT Analysis
SWOT Analysis gameflow
SWOT Analysis key features

Key Features

Duration

2 - 4 hours

Ideal for

Undergraduate, Postgraduate and MBA students

Pre-requisites

Beginners

Approach

Adaptive learning by doing in a competitive team setting

Grading

Simulator provides assessment data to grade students

Instructions

Explained by videos, case studies, pop-up windows

Real-time feedback and scores

Provided by simulator

Facilitator

Simulator runs by itself (coaching is optional)

Clocks, rules and validation

Managed by the simulator

Location

Online, in-classroom or hybrid

Pricing

Per participant, valid for 50+ students

CurrencyDIYPrimedGuidedFacilitated
USDUSD 29USD 39USD 49USD 59
EUREUR 29EUR 35EUR 39EUR 52
GBPGBP 25GBP 29GBP 35GBP 45

Creators of the SWOT Analysis Simulation

The following industry professionals were involved from the beginning in the inception, creation, development, testing, and optimization of the simulation.

Gerhard Wörtche

Investment Professional, HPS Investment Partners, Gerhard Wortche.

Raushan Kretschmar

VC Investor, Raushan Kretschmar.

Aatmay Upponi

Ex Finance Director, Precomp Tools, Aatmay Upponi.

Fatemeh Hosseini

Assistant Corporate Finance professor, Fatemeh Hosseini.

Facilitator Resources

Concepts

  • Strategic Positioning
  • Competitive Advantage
  • Market Opportunity Assessment
  • Risk Identification and Mitigation
  • Resource Allocation
  • Scenario Planning
  • Strategic Communication

Learning Outcomes

  • Understand how Strengths, Weaknesses, Opportunities, and Threats interact to shape strategic and financial decisions.
  • Identify the internal and external factors that influence a company’s competitiveness and long-term growth potential.
  • Evaluate how financial data and qualitative insights combine to guide strategic choices such as an expansion.
  • Apply analytical reasoning to prioritize initiatives that align with the company’s strategic goals and market position.
  • Assess the impact of changing market conditions on internal capabilities and external opportunities or risks.
  • Develop clear and structured strategic recommendations, supported by both data and rationale.
  • Strengthen decision-making and negotiation skills by defending chosen strategies under realistic business constraints.

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Book a Demo

Join this 20-minute webinar, followed by a Q&A session, to immerse yourself in the simulation.